GLASWERK

Glaswerk is a German-owned production company and media lab based in Dubai, UAE, bringing efficient production planning and execution to the heart of the UAE’s thriving creative scene. We specialize in quality film production, commercial photography, and digital content that captivates modern audiences. With expertise in utilizing Artificial Intelligence, XR (Extended Reality), and virtual production, we seamlessly incorporate advanced technology into our projects when it adds value. From captivating TV series, commercial and campaign, live streams to thought-provoking documentaries, our team manages regional and international projects across the UAE, the Middle East, Central Asia, and Europe. Trusted by leading advertising agencies, brands, and corporate clients, we understand today’s fast-paced media landscape and consistently deliver content that captures attention and drives impact. Glaswerk goes beyond standard content creation — crafting visual experiences that elevate your brand’s storytelling.

Captivating Eyes

Engaging Minds

Pre-Production

Every production at Glaswerk begins with seamless pre-production, where our team excels in aligning every essential detail. We collaborate with the client and brand team from the start, understanding visions and integrating unique filming locations, precise storyboards, and detailed casting to find the perfect talent. From selecting the right crew to refining each element, we ensure your vision comes to life flawlessly. We dive deep—beyond logistics—through comprehensive script analysis, risk assessment, budgeting, and scheduling, tailored to your project. As we transition smoothly into the energy of production, we ensure the creatives and production team have what they require to bring the visuals to live. We make every detail count.
Production

We are transforming creative visions into impactful realities. We work hand-in-hand with clients and a curated network of industry experts to deliver projects with precision, innovation, and flexibility. Our scalable production setups allow us to tackle everything from smaller content pieces to large-scale productions with the same passion and attention to detail. With access to cutting-edge XR Stages, Virtual Production Environments, top-tier camera & lighting technology we ensure every shot is as powerful as the story it tells. From concept to final frame, our team of seasoned film, media, and production professionals brings your brand’s vision to life, engaging audiences and maximizing impact.
Post-Production

Our post-production services cover traditional Offline to Online Editing to quick turn around on-set and off-set work. We offer color grading with remote live grading, sound design including clean ups and mastering SFX, VFX, motion graphics, and CGI.
Through partnerships with specialists in the UAE and worldwide, we bring top-tier talent to every project, enhancing quality while optimizing costs and efficiency. Working globally allows us to easily keep ahead of timelines in today’s fast media demands, collaborating closely with your team at every stage to allign along and during the process, reducing revision requirements and time consuming adjustments.